Brand Manager
Job type
Full Time
Qualification
BA/BSc/HND
Experience
3 years
Location
Nairobi
Deadline
Not specified
Job description & requirements
The Role
- As our Brand Manager, you’ll help shape how Spring Valley Coffee looks, feels and communicates across the business.
- This is a hands-on role for someone who genuinely cares about brands and notices the details. You’ll work across packaging, campaigns, digital content, events, partnerships and our cafés in Nairobi and London, while also contributing to bigger conversations about where the brand goes next.
- You’ll work with teams across the business and with external creative partners to make sure everything we put into the world feels distinctly Spring Valley.
What’s In It For You
- Help shape the next chapter of a proudly African specialty coffee brand with a growing international presence.
- Work across a wide range of brand touchpoints, from packaging and campaigns to cafés, digital and events.
- Bring ideas to life and see your work directly experienced by our customers.
- Work with designers, photographers, printers and other creative partners.
- Build your experience across brand, marketing, creative and customer experience.
- Work alongside a passionate team in specialty coffee and hospitality.
Location & Work Structure
- Full-time role based in Nairobi, working closely with teams across the business.
- The role will support brand activity across our Nairobi and London cafés, as well as our wider business.
- You will work with both internal teams and external creative partners.
Role & Responsibilities
- Protect and develop the Spring Valley brand identity across every customer touchpoint.
- Develop and execute campaigns, launches and brand initiatives.
- Work on packaging, menus, signage, printed materials and other physical brand assets.
- Help shape how the brand comes to life across our cafés in Nairobi and London.
- Support events, collaborations and brand partnerships.
- Brief and manage designers, photographers, printers and other creative partners.
- Bring fresh ideas to improve how we communicate with our customers.
- Work closely with teams across the business to ensure our brand is consistently represented.
- Help shape our website and ecommerce platforms.
- Contribute to broader brand and marketing strategy as the business grows.
Experience & Attributes
- Minimum 3 years’ experience in marketing, brand management or a related role.
- Strong understanding of brand principles, positioning and visual identity.
- Excellent creative judgement and a strong eye for design.
- High attention to detail, particularly across typography, photography, packaging and language.
- Confident using Canva; experience with Adobe Illustrator is highly preferred.
- Strong written and verbal communication skills.
- Able to take an idea from concept through to execution.
- Excellent organisation and project management skills.
- Comfortable managing multiple projects and deadlines at once.
- Proactive, ideas-led and good at spotting opportunities and making things happen.
- Experience in premium consumer brands, hospitality, food and beverage, retail or lifestyle is particularly valuable.
Our Expectations
- Take ownership of brand projects from brief through to execution.
- Protect the Spring Valley brand while continuing to find new and interesting ways to express it.
- Care about the details without losing sight of the bigger picture.
- Bring ideas, challenge the obvious and look for opportunities to make the brand better.
- Work well with different teams and creative partners to get things done.
- Be organised, reliable and strong on follow-through.
- Represent Spring Valley with creativity, professionalism and good judgement.
- Do The Right Thing, Make Incredible Coffee, Delight Everyone, and stay Constantly Curious.
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